Hero Sports Entertainment

Omnichannel Customer Engagement Platform for Sports and Entertainment

Fill more seats and secure lifelong fans with data-powered personalization.

Unlock your customer data to create personalized fan experiences that increase engagement, sell tickets, and secure lasting loyalty.

The omnichannel customer engagement platform of choice for leading sports and entertainment organizations

Fuel the fan experience with 1:1 personalized omnichannel engagements that drive business outcomes

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Drive profitable year-round revenue

Trust Consumer Relationship Loyalty Profile Solution

Turn first-time ticketholders into loyal fans

Seats Crowd Viewers Participant Solution

Fill more seats, faster

01 Sports Entertainment Connect Your Data Across Digital And Physical Locations

Connect your data across digital and physical locations

Develop an in-depth understanding of your fans, no matter where they engage with you. Drive new business and create ultimate fan experiences that maximize existing revenue opportunities.

02 Sports Entertainment Identify And Re Engage Lapsed Ticketholders With Dynamic Segmentation

Identify and re-engage lapsed ticketholders with dynamic segmentation

Unlock endless database revenue opportunities with dynamic segmentation, powered by AI. Automatically group ticketholders by lifecycle stage and real-time behavior to trigger personalized engagements that win back lapsed or defecting fans.

See our Omnichannel Customer Engagement Platform
in just 3 minutes

03 Sports Entertainment Drive Cross Sell And Upsell Revenue At Scale With Ai Powered Automations

Drive cross-sell and upsell revenue at scale with AI-powered automations

Easily scale automated campaigns across multiple channels, languages, and geographies from within a single platform — with less IT reliance or costly professional services. Let AI handle the decision making and determine the best channel, timing, and offer for each ticketholder to deliver the highest revenue opportunities.

04 Sports Entertainment Enhance The Fan Experience With 1 1 Cross Channel Personalization

Enhance the fan experience with 1:1 cross-channel personalization

The lines between channels are blurring and ticketholders expect a consistent experience no matter where they engage — whether on a desktop or their mobile device. Build personalized content once, then use that content across email, SMS, push, and web, and deliver based on each fan’s unique channel-preference, interests, and affinities.

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Gibson and Emarsys

Orchestrating omnichannel customer journeys

In this tell-all video, discover how companies like Gibson Brands are approaching personalization, optimizing customer journeys, and driving lifelong loyalty

05 Sports Entertainment Enable Real Time Data Driven Decision Making

Enable real-time, data-driven decision making

Personalized lifecycle campaigns encourage repeat purchases and upsells by targeting fans based on whether they are a lead, first-time buyer, active customer, defecting customer, or inactive. Emarsys surfaces the best current and future revenue opportunities across the customer lifecycle, helping you work smarter, not harder.

06 Sports Entertainment Reach Your Fans Wherever They Are

Reach your fans wherever they are

Whether fans are gearing up for a big event, experiencing it live, or reminiscing post-event, you can engage them at every touchpoint. SMS messages break through the noise to offer time-sensitive information, while relevant push notifications help seal the deal to create loyal fans for life and keep them coming back to your app.

Personalize omnichannel engagement to build loyalty and
grow customer lifetime value