Discover the Omnichannel Difference in 2024
Explore the omnichannel marketing strategies top brands use to build customer loyalty, increase lifetime value, and drive growth and revenue.
Omnichannel isn’t “nice to have”
— it’s business-critical
Today’s marketers are facing incredible pressure, not only to meet the ever-changing expectations of customers, but also, their business. The ability to deliver real-time personalized omnichannel experiences is essential for satisfying customers and accelerating business outcomes.
Fast-Track your Omnichannel Journey
Here you’ll find the resources you need to build a 1:1 omnichannel marketing strategy that increases retention, customer loyalty, and revenue.
Forrester Research Reveals The Omnichannel Difference 2024
Every company aspires to omnichannel success, but not every company can achieve it. Why? It comes down to customer obsession and a difference in strategy.
Learn how today’s most successful companies use omnichannel strategies to deepen their relationships with customers and drive growth and revenue in this latest research report from Forrester Consulting, commissioned by Emarsys.
Gibson and Emarsys
Orchestrating Omnichannel Customer Journeys
In this tell-all video, you’ll explore Gibson’s approach to personalization, optimizing customer journeys, and driving lifelong customer loyalty
12 minutes
What’s the state of Customer Loyalty?
What do today’s consumers think and feel about loyalty? What does it take to engender long-term loyalty?
For the third consecutive year, SAP Emarsys looked to answer these questions and more. In August 2023, we asked 10,057 General Respondents across the USA, the UK, Australia, and Germany all about loyalty. Learn the surprising ways marketers can turn casual shoppers into loyal fans, updated to suit today’s consumer trends.
“We’re seeing critical importance on creating an omnichannel infrastructure that personalizes and services the consumer, however they deem to be the best way to service them.”
David Oksman, VP Marketing & Ecommerce
How Coach Adapts to the Ways Gen Z is Reinventing Retail
How Nobody’s Child Keeps Tone Consistent Online and Off
How Parfumdreams Uses Data for True Omnichannel Engagement
Inspire your Omnichannel Marketing Strategy
Proven guidance starts with having the best knowledge, resources, and real-world insights to help you build your strategy.
